Guiding Principles


We will strive to provide the leadership necessary to advance our mission to prevent child abuse and neglect.

We will seek board members, employees, partners and volunteers who are willing and capable to assume the responsibilities of leadership.


We will seek and create opportunities for collaboration and shared leadership with individuals and organizations that share our vision, mission and core values.


All of our actions will be guided by adherence to an uncompromising standard of conduct, in accordance with standards set forth by the National Center for Nonprofit Boards.

Diversity and Respect:

We embrace inclusiveness in all aspects of our organization from the people with whom we work, collaborate and serve, to the ideas and solutions we develop and implement in support of our mission.

We will strive to ensure cultural sensitivity and competency throughout our materials and activities.

Research-based Information and Education Programs:

We are committed to – and our work, programs and services will be grounded in – continuous and rigorous research and evaluation.